Japan Mobile SaaS User Survey 2009: Needs of Emerging Enterprise Consumers

Abstract

This IDC study (which is a translation of the Japanese report, IDC #J9350104) analyzes the results of IDC' s Mobile Computing/SaaS Survey, conducted in April 2009. Over the past few years, the capabilities of mobile phones have achieved significant progress. They have become one of the most familiar IT tools, and are also being developed together with business applications. This study scrutinizes the actual state of mobile computing utilization in enterprises, the utilization situation, and the needs of software as a service (SaaS) for business software.

"For corporate users, mobile phone/smartphone application service provisioning (ASP)/SaaS software/services with high utilization rates were those involving mobility, which is difficult to realize in solutions that use notebook PCs as terminals — software/services that calculate travel expenses, manage access, and manage workers outside the office through GPS. Instead of replacing existing PC markets, a new market will be formed to meet mobility needs," comments Tomoko Akagi, group manager, Software, IDC Japan.

Table of Contents

• IDC Opinion
• In This Study
• Objectives and Taxonomy
• Objectives of the Study
• Scope of the Study
• Taxonomy
• Mobile Computing
• Mobile SaaS
• Methodology
• Survey Period
• First Survey
• Second Survey
• Attributes of the Survey Respondents
• Executive Summary
• Actual State of Mobile Computing Implementation
• Utilization Situation of Mobile Computing Terminals
• Utilization Purposes and Software of Mobile Phones/Smartphones Leveraged at Business Operations
• ASP/Saas Utilization Through Mobile Phones/Smartphones Leveraged at Business Operations
• Utilization Effectiveness of Mobile Computing Through Mobile Phones/Smartphones
• Future Outlook for Mobile Saas
• IDC' s Recommendations for Expanding Mobile Saas Utilization
• Situation Overview
• First Survey Results: Actual State of Mobile Computing Implementation
• Actual State of Mobile Computing Terminal Utilization
• Second Survey Results: Actual State of Mobile Computing Implementation
• Percentage of Corporate Users/Private Users of Mobile Computing Through Mobile Phones/Smartphones
• Corporate User Utilization Trends of Mobile Computing Through Mobile Phone/Smartphones
• Mobile Phone/Smartphone Carriers of Corporate Users
• Personnel Supplied with Mobile Phones/Smartphones
• Average Mobile Phone/Smartphone Utilization Fee per User
• Mobile Phone/Smartphone Utilization Areas
• Utilization Purposes and Software of Mobile Phones/Smartphones Leveraged at Business Operations
• Implementation Methods of Business Applications Utilized (and Considering/Interested in Utilizing) Through Mobile Phones/Smartphones
• Security Services Utilized (and Considering/Interested in Utilizing) for Mobile Computing Environments
• Corporate Mobile User-Oriented Services Utilized (and Considering/Interested in Utilizing)
• Private User Utilization Trends of Mobile Computing through Mobile Phones/Smartphones
• Company Positions and Working Conditions of Private Users
• Average Mobile Phone/Smartphone Utilization Fee (Monthly Amount)
• Mobile Phone/Smartphone Utilization Areas
• Utilization Purposes and Software of Mobile Phones/Smartphones Leveraged at Business Operations
• Implementation Methods of Business Applications Utilized Through Mobile Phones/Smartphones
• Utilization Effectiveness of Mobile Computing through Mobile Phones Smartphones
• Improvements in Business Operations and Business Operations Efficiency
• Future Outlook
• Essential Guidance
• Learn More
• Related Research
• Synopsis
• Table: Attribute Distribution by Industry Sector
• Table: Attribute Distribution by Number of Employees
• Table: First Survey: Attribute Distribution by Industry Sector/Number of Employees
• Table: Second Survey: Attribute Distribution by Industry Sector/Number of Employees
• Table: Implementation Methods of Business Applications Utilized (and Considering/Interested in Utilizing) through Mobile Phones/Smartphones by Corporate Users (%)
• Table: Implementation Methods of Business Applications Utilized through Private User Mobile Phones/Smartphones (%)
• Figure: State of Mobile Computing Implementation
• Figure: State of Mobile Computing Implementation by Number of Employees
• Figure: State of Mobile Computing Implementation by Industry Sector
• Figure: Reasons for Deciding Not to Implement Mobile Computing, Reasons for Not Considering/Not Having Interest
• Figure: Owners of Mobile Terminals Being Utilized
• Figure: Owners of Mobile Terminals Being Utilized by Number of Employees
• Figure: Types of Mobile Computing Terminals Being Utilized
• Figure: Mobile Communications Carriers of Mobile Phones/Smartphones Being Utilized
• Figure: Mobile Phone/Smartphone Corporate User/Private User Distribution of Second Survey Respondents
• Figure: Mobile Communications Carriers of Corporate User Mobile Phones/Smartphones
• Figure: Company Positions of Corporate Users Supplied with Mobile Phones/Smartphones
• Figure: Working Conditions of Corporate Users Supplied with Mobile Phones/Smartphones
• Figure: Number of Corporate Users Supplied with Mobile Phones/Smartphones
• Figure: Number of Corporate Users Supplied with Mobile Phones/Smartphones by Industry Sector
• Figure: Number of Corporate Users Supplied with Mobile Phones/Smartphones by Industry Sector (Continued from Figure 14)
• Figure: Average Mobile Phone/Smartphone Utilization Fee per Corporate User
• Figure: Average Mobile Phone/Smartphone Utilization Fee per Corporate User by Number of Employees
• Figure: Mobile Phone/Smartphone Utilization Areas of Corporate Users
• Figure: Utilization Purposes and Software of Mobile Phones/Smartphones Leveraged at Business Operations by Corporate Users
• Figure: ASP/SaaS Utilization Rate of Business Applications Utilized (and Considering/Interested in Utilizing) through Mobile Phones/Smartphones
• Figure: Security Services Utilized (and Considering/Interested in Utilizing) for Mobile Computing Environments
• Figure: Corporate Mobile User-Oriented Services Utilized (and Considering/Interested in Utilizing)
• Figure: Company Positions of Private Users
• Figure: Working Conditions of Private Users
• Figure: Average Mobile Phone/Smartphone Utilization Fee (Monthly Amount) for Private Users
• Figure: Mobile Phone/Smartphone Utilization Areas of Private Users
• Figure: Utilization Purposes and Software of Mobile Phones/Smartphones Leveraged at Business Operations by Private Users
• Figure: ASP/SaaS Utilization Rate of Business Applications Utilized through Private User Mobile Phones/Smartphones
• Figure: Utilization Effectiveness of Mobile Computing through Mobile Phones Smartphones
• Figure: Improvements in Business Operations and Business Operations Efficiency