

In health-oriented yoghurt, fruit flavours, especially berries are dominant. Tropical fruit flavours are also growing. In yoghurt consumed as a treat, and in ice cream, confectionery-inspired flavours have been introduced recently. Not many flavour variants exist for drinking milk products, and they are limited to coffee-related and some fruit flavours. Recent innovations in ice cream have seen green tea and sweet red bean paste grow in popularity.
Euromonitor International's Flavours in Dairy and Ice Cream in Japan country reports offer a comprehensive overview of the flavour and fragrance markets, giving specific consideration to the unique market conditions of each focal country. It highlights the major drivers behind flavour and fragrance supply and demand and provides detailed analysis of individual flavours and fragrances and the product categories they are used in. It also examine national prospects, highlighting opportunities and challenges for flavour and fragrance usage
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Flavours in Dairy and Ice Cream in Japan
Euromonitor International
December 2011
Introduction
Concept Drivers
Flavour Volumes
Yoghurt and Sour Milk Drinks
Drinking Milk Products
Ice Cream